Start 2026 with sellers just like YOU who are building and scaling their Etsy shops!
What's Actually Working on Etsy in 2026 (And How to Turn Strangers Into Buyers)
Two days with proven 6-figure sellers showing you the exact strategies creating consistent sales right now.
📅 January 21-22, 2026
$97 → $47
Virtual Access + 7-Day Replay
Sound Familiar? We Get it.
You're not doing anything wrong. You just need the right strategies.
😩
I'm posting listings but nothing's selling.
You're doing the work, showing up, adding products... but the sales just aren't coming. It's exhausting.
🤷
I don't know what's actually working in 2026.
Etsy keeps changing. The tactics that worked last year aren't cutting it anymore, and you feel like you're falling behind.
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I'm spending hours but it still feels like a hobby.
You want this to be a real business, not just a side project that eats up your time without paying you back.
👀
Other sellers are crushing it and I don't know what I'm missing.
You see people hitting milestones and wonder what they know that you don't. There has to be something.
😵💫
I know I should be doing more, but I don't know where to start.
There's so much advice out there. SEO, ads, social media, email lists... it's overwhelming and you end up doing nothing.
You don't have to miss out
Get every session, every strategy, and every breakthrough moment, streamed live to wherever you are.
What Your Virtual Ticket Includes
What you'll learn in 2 days
The State of Etsy in 2026
Tanner Bell, CEO of Passive Earner Society (multiple 7-figure businesses)
What's actually working on Etsy right now, and why your shop may not be getting the sales it should. Walk away knowing exactly where to focus your energy this year.
The 1-Hour Etsy System
Ashlee Falco, 6-figure Etsy seller (300K+ social following)
The exact daily system Ashlee uses to run her six-figure shop without burning out. You'll get her framework for growing your business in just 60 focused minutes a day.
Everything You Need to STOP Doing to Succeed on Etsy
Sadie Michael, Etsy shop owner + MGL Content Producer
What if doing LESS was the key to more sales? Sadie breaks down how she hit 600 sales in 60 days by cutting the busy work that wasn't moving the needle.
The 5 Shifts to Winning on Etsy in 2026
Tanner Bell
5 simple but critical changes you can make immediately to start seeing more consistent sales this year. No fluff, just what's working now.
Quarterly Goal Setting & Planning Workshop
Tanner Bell
Most Etsy sellers are "wishing" their way to success instead of planning for it. This hands-on workshop shows you how to set real goals and build a 90-day action plan.
Challenge Workshop: Build a Winning Listing Live
Interactive Session
Work alongside us as we create a product listing from scratch. You'll see exactly how to structure titles, tags, descriptions, and photos that actually convert.
Closing Keynote: "Answer the Call"
Dr. Edie Wadsworth, physician turned life coach, host of House of Joy podcast
Dr. Edie walked away from her medical practice to pursue purpose over profession. Now she helps women overcome self-sabotage and rediscover what sets their soul on fire. The perfect close for makers ready to build something meaningful in 2026.
Plus, your virtual ticket includes:
Full Live Stream Access (Jan 21-22)
Watch from anywhere
7-Day Replay Access
Interactive Opportunities
Two Days of Game-Changing Content
Here's a preview of what you'll experience from your virtual front-row seat:
Day 1
Wednesday, January 21
Welcome
The State of Etsy 2026
The 1-Hour Etsy System
Everything You Need to STOP doing to succeed on Etsy
Open Coaching
The 5 Shifts to Winning on Etsy in 2026
Day 2
Thursday, January 22
Kickoff
Challenge Workshop
Open Coaching
Quarterly Goal Setting & Planning
Closing keynote: "Answer the Call"
Hi, I'm Tanner! I've been selling on Etsy for 10 years.
And let me tell you things have CHANGED. That's why I have decided to spill the secrets on how my team and I have achieved SUCCESS in 2025 and how you can do the same.
HAVE BIG DREAMS FOR ETSY IN 2025?
You're in the right place
Thousands of sellers are thriving, and you can too!
Make Sells Without Inventory: Learn how you can sell at scale without having a room full of product.
Earn Your First $1k: Discover what’s working TODAY to get your listings seen.
Focus on Creating: Spend time on what you love and less time on worrying about delivery and shipping.
Invest in Your Business: We all love getting the new machines and toys, what if Etsy could fund that new equipment?
Serve Your Customers: Enjoy your customer interactions and grow an audience of people who LOVE buying from you.
Passive Earner Summit Lineup
Workshops
Hands-on sessions where you’ll refine your Etsy listings, sharpen your product photos, and walk away with brand assets you can use immediately.
Q&A Sessions
Get real answers to your toughest business questions directly from Tanner Bell and the PES coaching team in open, interactive discussions.
Live Training
High-energy teaching designed to give you clear strategies, proven systems, and the confidence to scale your creative business.
Keynote Speaker
DR. EDIE WADSWORTH
Edie Wadsworth is a family doctor turned writer and life mentor. She loves helping women come alive by nurturing them to rediscover their passion and purpose and creativity. Through practical steps as well as deep spiritual insights, she helps women understand their unique giftings so that they can offer themselves wholly to the world. She believes that nothing is more beautiful than a woman fully alive, bringing healing and life to the world.
Passive Earner Society Team
TANNER BELL
Tanner Bell is the CEO of Passive Earner Society. After building multiple seven-figure businesses, Tanner created PES to teach entrepreneurs how to build passive income streams that will free up their time while still growing their revenue. He’s passionate about showing makers that financial freedom and flexibility are possible when you learn how to turn your creativity into a profitable, passive business.
SADIE MICHAEL
Sadie Michael is a lifelong East Tennessean, newly married, and endlessly passionate about creativity. As the Content Producer at Makers Gonna Learn and successful Etsy shop owner herself, she blends her love for photography and design to inspire and equip other makers. She can’t wait to help fellow creatives master product photography and watch their businesses and confidence bloom.
ASHLEE FALCO
Ashlee Falco is a craft entrepreneur, content creator, and coach who turned her passion for crafting into a multi-faceted business empire. After building a multi six-figure Etsy shop, Ashlee now coaches other sellers on how to achieve their own success on Etsy. With almost 300k social media subscribers, she’s known for her no-nonsense advice, creative tutorials, and ability to inspire crafters to turn their creativity into thriving businesses.
LAUREN SHADDOW
Lauren has been a creative entrepreneur since 2010, starting with her jewelry business and expanding into digital products, printmaking, and design. Along the way, she's run multiple Etsy shops and gained hands-on experience with what it takes to create listings, attract customers, and grow sales. For the past five years, Lauren has been a coach, supporting entrepreneurs at every stage of their journey.
ALEX SHOUP
Alex is passionate about helping entrepreneurs feel confident in both their business and their creativity. As a coach, she combines her background in nonprofit development and small business management with a specialty in digital design—especially Canva. What excites me most is teaching others how to use Canva not just as a design tool, but as a business-growth tool that simplifies workflows and makes branding feel effortless.
CHELSEA FARMER
Chelsea has been in the product-based business world for over 15 years, starting with an Etsy shop in 2009. Since then, she's run a brick-and-mortar store, sold wholesale to retailers, and built her own lifestyle brand featuring handmade jewelry and print-on-demand lifestyle products. What drives me most is helping others create businesses that not only grow but also bring them genuine joy.
LYNN GROGAN
Lynn specializes in helping creative entrepreneurs overcome imposter syndrome and perfectionism, make decisions with confidence, and share their work with courage. She's been a certified life coach since 2017, with training in trauma-informed coaching and leadership development. Lauren has worked with hundreds of clients to launch their passion projects.
KASEY CHASE
Kasey is a fulfillment and operations strategist who helps Etsy sellers create systems that keep customers coming back. Over the past decade, she has worked with product-based entrepreneurs to streamline order fulfillment, improve customer experiences, and increase repeat sales. Kasey can help you scale your Etsy shop, boost profits, and still love the business you’ve built.
LAUREN MCCOY
Lauren McCoy wears many hats which include (but are not limited to) maker, mentor, educator, and mom. She loves helping people discover their potential and creative gifts and turn them into opportunities for growth. Through her work she hopes to inspire others to dream big, step into their full potential, and craft a life they truly love.
MEET YOUR ETSY EXPERTS
Tanner Bell
Tanner has been selling on Etsy for over ten years and will fill you in on what is working TODAY for sellers on Etsy.
The State of Etsy in 2026
Current marketplace analysis
Profitable niches and untapped opportunities
What's actually working NOW
The 5 Shifts to Winning on Etsy
Identifying exactly what's holding your shop back
Step-by-step solutions for each challenge
Implementation planning for immediate results
Sadie Michael
Sadie started selling on Etsy, pivoted her shop, then saw over 600 sales in 60 days. She'll share all her top secrets for selling digital products.
Everyting You Need to STOP Doing to Succeed on Etsy
Case study: How one shop transformed in 60 days
The listing optimization framework used
Critical backend settings most sellers miss
Ashlee Falco
Ashlee grew a six-figure Etsy shop and will take you behind-the-scenes and fill you in on all the ingredients needed for a successful Etsy business.
Six-Figure Etsy Success with Ashlee Falco
How losing a job turned into a six-figure business
Setting lofty, but realistic goals
The ingredients of a successful Etsy shop
11:00 AM - 11:25 AM
The State of Etsy in 2025
Current marketplace analysis
Profitable niches and untapped opportunities
What's actually working NOW
11:30 AM - 11:55 AM
The 600+ Sales Pivot Strategy
Case study: How one shop transformed in 60 days
The listing optimization framework used
Critical backend settings most sellers miss
12:00 PM - 12:25 PM
Six-Figure Etsy Success with Ashlee Falco
Behind-the-scenes of a six-figure operation
Daily systems and processes that drive consistent sales
Scaling strategies most sellers never implement
12:30 PM - 1:30 PM
Overcoming the 5 Major Roadblocks
Identifying exactly what's holding your shop back
Step-by-step solutions for each challenge
Implementation planning for immediate results
"I'm so stoked...I listed 2 shirts in my store less than 30 minutes ago and I have two orders. My heart is racing ... 🤣🫣🤣 1 digital and one POD.
Toni Toca
"...my first two sales turned into 12!! I just finished them up today and got 8 more orders while working on them! That's 20!
Bill N Bren Brown
WHAT'S INCLUDED
January 21-22
Full Live Stream Access (January 21-22)
Watch every main stage session in real time. No FOMO required.
7-Day Replay Access
Miss something? Need to rewatch? You'll have a full week after the event to catch up.
All Main Stage Sessions
Watch all the main stage sessions. Yours for $47.
Learn From Wherever You Are
Your living room. Your office. Your favorite coffee shop. Pajamas optional (but encouraged).
Everything you need to finally get consistent sales on Etsy in 2026
GET ACCESS FOR ONLY $47
Ready to Start Selling?
Meet Your Experts: Proven Etsy Sellers & Industry Leaders
Learn from sellers who’ve built six-figure Etsy shops, mastered the platform, and are ready to share their secrets with you.
TANNER BELL
Tanner has been selling on Etsy since 2012.
SADIE LEWIS
Sadie started her Etsy shop and grew to 600 sales in 60 days.
ASHLEE FALCO
Ashlee has made a hundred million billion dollars on Etsy
STILL NOT SURE?
Let's Address Some Questions
What exactly do I get with the virtual ticket?
You get live streaming access to all main stage sessions on January 21-22, plus 7 days of replay access after the event ends. This includes everything except the VIP-only sessions on January 20.
How long will I have access to the replays?
You'll have 7 days from when the event ends (January 22) to watch or rewatch any sessions. That means replays will be available through January 29.
Can I ask questions during the live stream?
There will be coaches and support available in the chat to help with any questions you may have during the live stream event.
What if I can't watch live?
No problem! That's exactly why we include 7-day replay access. Watch on your own schedule after the live sessions wrap up.
Is this the same content as the in-person event?
Yes! You'll see all the same main stage presentations and sessions. The only difference is you won't have access to VIP sessions or in-person networking.
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Makers Gonna Learn